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Community
Community means we move as one, stitched together by what we believe in and what we won't stay silent about.
Who we are
A movement built as a brand.
SoulTies exists to challenge a culture of consumption. We use commerce to fund relief, amplify voices, and build a future rooted in love, justice, and action.
Our reason
When your heart breaks, what do your hands do?
SoulTies began with this question. When we saw unimaginable suffering and loss, witnessing it from afar felt helpless. We felt compelled to do more, so we turned heartbreak into help and stood beside people facing hardship. We choose action over silence, no matter where we are.
Everything we create carries the stories of those we stand beside. When you wear SoulTies, you carry someone's hope and remind others they are not alone. Every shirt, bracelet or tote brings real relief: food, care and shelter where it matters most. This is how we answered the question. Now it belongs to you too.
Our pillars
Anchored in care.
Three words we are held to, in the order they happen.
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Commerce
Commerce means ethical trade. A tool for justice. Every purchase funds impact. Every product is a step toward equity. We don't just sell. We circulate good.
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Compassion
Compassion means the funds and awareness we raise turn into relief, hope, and dignity for those who need it most. It means we never lose sight of the people at the heart of the struggle.
Our message
From our souls to yours.
Hey there,
We wanted to talk to you for a moment about what “SoulTies” really means, hoping you see yourself in it too. At first glance, it might look like just a cool name. But for us, it has always been more than that. It holds the reason we started and the hope we want to share.
Sometimes feeling sorry isn't enough. We learned that the hard way. SoulTies came from this truth. When our hearts ached for people we may never meet, we knew our care had to find its way to them.
We believe every soul is made to feel for others. That compassion connects us beyond borders, languages, and distance. It's what makes us human and keeps hope alive when the world hurts.
When you wear SoulTies, you carry someone's story and remind them they're not alone. You show the world that kindness still matters and mercy should be shared. You are sharing that mercy. You are SoulTies. You are everything we stand for and everything we pray stays alive in this world.
Thank you for being here. Stay close, keep caring, and see how far your love can go.
With all our gratitude,Zaeem & HibaFounders of SoulTies US Co.
Z&HZaeem & Hiba
Our team
The hands that help.
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Zaeem Siddiqui
Chief Marketing & Brand OfficerZaeem keeps our message clear and alive. He guides how we show up in the world and makes sure we take every step for those who can't.
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Hiba Saeed
Chief People & Partnerships OfficerHiba opens doors for us and for others. She builds bonds, finds voices who echo our mission, and helps more hearts stand with us.
Every piece funds a named project.
SoulTies is a registered 501(c)(3) not-for-profit, Tax ID 99-1986953. 100% of profits fund the relief projects listed on this site.